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id="primary" class="content-area archive_template"> <main id="main" class="site-main" role="main"> <header id="single_header" class="page-header"> <div id="head_title"> <span class="sur_titre center">TAG</span> <h1 class="page-title sec_title">référencement web</h1> </div> </header> <section class="acrhive_results"> <article id="post-46073" class="post-46073 post type-post status-publish format-standard has-post-thumbnail hentry category-developpement-web category-referencement tag-experience-utilisateur tag-optimiser-seo tag-referencement-web tag-referencement-wordpress tag-seo"> <span class="time"> Mis à jour le 21 novembre 2024 </span> <div class="thumbnail" style="background-image: url('https://www.anthedesign.fr/wp-content/uploads/2021/07/cls-400x300.jpg')"></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/developpement-web/" rel="category tag">Développement web</a> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/cls/" rel="bookmark" title="L’importance du CLS pour votre site internet">L’importance du CLS pour votre site internet</a></h2> </header> <div class="entry-content"> <p>Le CLS, ou Cumulative Layout Shift, est une nouvelle métrique de Google qui vise à mesurer des événements particuliers concernant l’expérience utilisateur.</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/cls/" aria-label="Lire la suite : L’importance du CLS pour votre site internet" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-45739" class="post-45739 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-2 category-redaction-web tag-contenu-de-qualite tag-marketing-de-contenu tag-referencement-web tag-strategie-de-contenu"> <span class="time"> Mis à jour le 27 février 2024 </span> <div class="thumbnail" style="background-image: url('https://www.anthedesign.fr/wp-content/uploads/2021/04/evergreen-content-400x300.jpg')"></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/marketing-2/" rel="category tag">Marketing et Webmarketing</a> <a href="https://www.anthedesign.fr/category/redaction-web/" rel="category tag">Rédaction web</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/melanie/">Mélanie Lefèvre</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/redaction-web/evergreen-content/" rel="bookmark" title="Qu’est-ce que l’Evergreen Content ?">Qu’est-ce que l’Evergreen Content ?</a></h2> </header> <div class="entry-content"> <p>Les contenus optimisés et de qualité améliorent la visibilité et la réputation d’un site. Parmi ces contenus, certains font le buzz. Ils sont consultés et partagés mais cette popularité est éphémère. Il y a aussi des contenus dits indém ...</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/redaction-web/evergreen-content/" aria-label="Lire la suite : Qu’est-ce que l’Evergreen Content ?" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-45577" class="post-45577 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-referencement tag-referencement-naturel tag-referencement-web tag-roi"> <span class="time"> Mis à jour le 27 février 2024 </span> <div class="thumbnail" style="background-image: url('https://www.anthedesign.fr/wp-content/uploads/2021/02/roi-400x300.jpg')"></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/roi/" rel="bookmark" title="Comment optimiser le ROI d’un site web ?">Comment optimiser le ROI d’un site web ?</a></h2> </header> <div class="entry-content"> <p>Vous souhaitez évaluer l’intérêt financier de votre site vitrine au sein de votre entreprise ? Vous hésitez à lancer la nouvelle stratégie marketing de votre blog ? </p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/roi/" aria-label="Lire la suite : Comment optimiser le ROI d’un site web ?" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-45498" class="post-45498 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-optimisation-seo tag-referencement tag-referencement-google tag-referencement-naturel tag-referencement-web tag-seo"> <span class="time"> Mis à jour le 28 novembre 2024 </span> <div class="thumbnail" style="background-image: url('https://www.anthedesign.fr/wp-content/uploads/2021/01/seo-vocal-400x300.jpg')"></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/melanie/">Mélanie Lefèvre</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/seo-vocal/" rel="bookmark" title="La naissance du SEO vocal">La naissance du SEO vocal</a></h2> </header> <div class="entry-content"> <p>La recherche vocale fait aujourd’hui partie intégrante de la révolution numérique. Selon Google, 41 % des adultes utilisent la recherche vocale en faisant des recherches en ligne… Il est peut-être temps de penser SEO vocal, non ?</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/seo-vocal/" aria-label="Lire la suite : La naissance du SEO vocal" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-42034" class="post-42034 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-backlink-seo tag-backlinks tag-lien-retour tag-netlinking tag-netlinking-seo tag-optimisation-seo tag-referencement-site tag-referencement-web"> <span class="time"> Mis à jour le 16 décembre 2024 </span> <div class="thumbnail" style="background-image: url('https://www.anthedesign.fr/wp-content/uploads/2019/09/Anthedesign-backlinks-400x300.png')"></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/analyse-de-backlinks/" rel="bookmark" title="Analyse de Backlinks : mode d’emploi">Analyse de Backlinks : mode d’emploi</a></h2> </header> <div class="entry-content"> <p>Bon nombre de personnes pensent que lorsqu’on parle de référencement, il ne s’agit que de l’optimisation du contenu d’un site internet. Lorsque votre site dispose de liens qui sont bien optimisés, vous pouvez obtenir un bon positionnemen ...</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/analyse-de-backlinks/" aria-label="Lire la suite : Analyse de Backlinks : mode d’emploi" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-36807" class="post-36807 post type-post status-publish format-standard has-post-thumbnail hentry category-creation-de-sites-internet category-referencement tag-cms-wordpress tag-referencement-web tag-referencement-wordpress tag-site-wordpress tag-wordpress"> <span class="time"> Mis à jour le 29 janvier 2024 </span> <div class="thumbnail" style="background-image: url('https://www.anthedesign.fr/wp-content/uploads/2019/08/referencement-wordpress-400x300.jpg')"></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/creation-de-sites-internet/" rel="category tag">Création de site internet</a> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/referencement-wordpress-optimiser-referencement-naturel/" rel="bookmark" title="Référencement WordPress : comment optimiser son référencement naturel sous WordPress en 8 étapes ?">Référencement WordPress : comment optimiser son référencement naturel sous WordPress en 8 étapes ?</a></h2> </header> <div class="entry-content"> <p>Avec près de 18 millions de site internet dans le monde, <strong>WordPress est le CMS le plus utilisé</strong>. Vous avez peut-être vous-même créé votre site internet grâce à ce logiciel open-source aux multiples possibilités ?</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/referencement-wordpress-optimiser-referencement-naturel/" aria-label="Lire la suite : Référencement WordPress : comment optimiser son référencement naturel sous WordPress en 8 étapes ?" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-32167" class="post-32167 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-fondamentaux-du-referencement tag-fondamentaux-du-seo tag-fondamentaux-seo tag-moteur-de-recherche tag-referencement tag-referencement-web tag-seo"> <span class="time"> Mis à jour le 17 juillet 2024 </span> <div data-bg="https://www.anthedesign.fr/wp-content/uploads/2019/01/FONDAMENTAUX-DU-SEO-400x300.jpg" class="thumbnail rocket-lazyload" style=""></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/fondamentaux-seo-site-web/" rel="bookmark" title="Les fondamentaux du SEO à mettre en pratique pour votre site web">Les fondamentaux du SEO à mettre en pratique pour votre site web</a></h2> </header> <div class="entry-content"> <p>Le SEO, Search Engine Optimisation ou référencement naturel en français est l’optimisation de la visibilité d’un site web sur les moteurs de recherche.</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/fondamentaux-seo-site-web/" aria-label="Lire la suite : Les fondamentaux du SEO à mettre en pratique pour votre site web" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-31952" class="post-31952 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-google-rankbrain tag-recherche-vocale tag-referencement tag-referencement-web tag-seo"> <span class="time"> Publié le 12 janvier 2019 </span> <div data-bg="https://www.anthedesign.fr/wp-content/uploads/2019/01/tendances-seo-2019-400x300.jpg" class="thumbnail rocket-lazyload" style=""></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/tendances-seo-2019/" rel="bookmark" title="Tendances SEO 2019, à quoi se préparer ? Comment faire progresser votre référencement ?">Tendances SEO 2019, à quoi se préparer ? Comment faire progresser votre référencement ?</a></h2> </header> <div class="entry-content"> <p>Avec les progrès technologiques et les changements de comportement des utilisateurs qui vont avec, certaines tendances du référencement sont incontournables pour cette nouvelle année. </p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/tendances-seo-2019/" aria-label="Lire la suite : Tendances SEO 2019, à quoi se préparer ? Comment faire progresser votre référencement ?" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-28775" class="post-28775 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-index-google tag-indexation tag-referencement tag-referencement-web tag-seo"> <span class="time"> Mis à jour le 21 novembre 2024 </span> <div data-bg="https://www.anthedesign.fr/wp-content/uploads/2017/09/indexation-et-referencement-400x300.jpg" class="thumbnail rocket-lazyload" style=""></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/indexation-referencement/" rel="bookmark" title="Indexation et référencement : non, ce n’est pas la même chose !">Indexation et référencement : non, ce n’est pas la même chose !</a></h2> </header> <div class="entry-content"> <p>Le saviez-vous ? En matière de SEO, indexation et référencement sont deux notions complémentaires mais très différentes. </p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/indexation-referencement/" aria-label="Lire la suite : Indexation et référencement : non, ce n’est pas la même chose !" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-25885" class="post-25885 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-referencement-google tag-referencement-naturel tag-referencement-naturel-google tag-referencement-web tag-seo tag-strategie-de-referencement-naturel"> <span class="time"> Mis à jour le 22 novembre 2024 </span> <div data-bg="https://www.anthedesign.fr/wp-content/uploads/2017/06/optimisier-son-referencement-naturel-400x300.jpg" class="thumbnail rocket-lazyload" style=""></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/elise/">Elise Lamiable</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/optimiser-votre-referencement-naturel-google/" rel="bookmark" title="Pourquoi et comment optimiser votre référencement naturel Google ?">Pourquoi et comment optimiser votre référencement naturel Google ?</a></h2> </header> <div class="entry-content"> <p>Quel bonheur quand Google vous apporte des nouveaux prospects tous les jours ! Cela fonctionne vraiment mais avant de connaître ce bonheur, une optimisation de votre référencement naturel Google est indispensable. Voulez-vous en savoir plus&n ...</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/optimiser-votre-referencement-naturel-google/" aria-label="Lire la suite : Pourquoi et comment optimiser votre référencement naturel Google ?" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-25256" class="post-25256 post type-post status-publish format-standard has-post-thumbnail hentry category-metiers-du-web-2 category-referencement tag-agence-seo tag-agence-web tag-consultant-en-referencement-naturel tag-consultant-seo tag-expert-seo tag-experts-seo tag-metiers-du-web tag-referencement-google tag-referencement-naturel tag-referencement-web"> <span class="time"> Mis à jour le 25 juillet 2023 </span> <div data-bg="https://www.anthedesign.fr/wp-content/uploads/2017/07/bon-referencement-400x300.jpg" class="thumbnail rocket-lazyload" style=""></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/metiers-du-web-2/" rel="category tag">Métiers du Web</a> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/metiers-du-web-2/consultant-seo/" rel="bookmark" title="Consultant SEO : focus sur l’artisan de votre référencement web">Consultant SEO : focus sur l’artisan de votre référencement web</a></h2> </header> <div class="entry-content"> <p>Le consultant SEO est un acteur incontournable dans toutes stratégies de référencement web.</p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/metiers-du-web-2/consultant-seo/" aria-label="Lire la suite : Consultant SEO : focus sur l’artisan de votre référencement web" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> <article id="post-24731" class="post-24731 post type-post status-publish format-standard has-post-thumbnail hentry category-referencement tag-agence-de-referencement-naturel tag-analytics tag-audit-seo tag-content-marketing tag-contenu-duplique tag-contenu-editorial tag-google-analytics tag-google-search-console tag-marketing-de-contenu tag-referencement-100-naturel tag-referencement-google tag-referencement-naturel tag-referencement-site tag-referencement-site-web tag-referencement-web tag-rentabilite tag-resultats-de-recherche tag-seo tag-strategie-de-referencement-naturel tag-strategie-seo"> <span class="time"> Publié le 10 avril 2016 </span> <div data-bg="https://www.anthedesign.fr/wp-content/uploads/2017/07/strategie-referencement-6-etapes-400x300.jpg" class="thumbnail rocket-lazyload" style=""></div> <footer class="entry-footer"> <span class="cats"> <a href="https://www.anthedesign.fr/category/referencement/" rel="category tag">SEO - Référencement naturel</a> </span> <span class="author"> par <a href="https://www.anthedesign.fr/author/hugo-essique/">Hugo Essique</a></span> </footer> <header class="entry-header"> <h2 class="entry-title"><a href="https://www.anthedesign.fr/referencement/strategie-de-referencement-naturel-seo/" rel="bookmark" title="Construire une stratégie de référencement naturel en 6 étapes">Construire une stratégie de référencement naturel en 6 étapes</a></h2> </header> <div class="entry-content"> <p>Découvrez les six étapes pour bâtir une stratégie de référencement naturel efficace ! </p> </div> <div class="multi-btns"> <a href="https://www.anthedesign.fr/referencement/strategie-de-referencement-naturel-seo/" aria-label="Lire la suite : Construire une stratégie de référencement naturel en 6 étapes" class="btn secondary btn_article no-margin small">Lire la suite</a> </div> </article> </section> <nav class="navigation pagination" aria-label="Pagination des publications"> <p 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